Suman Hospital
A Multi-Speciality Hospital located in Ludhiana, India.
Suman Hospital is well-known for the compassionate care that was the calling card of late founder Dr. Suman Sarda. Combined with decades of expertise and cutting-edge technological and mental health practices, Suman Hospital is a fountain of quiet reassurance and comfort to the patients.
Suman Hospital identifies with the core values of "High-Tech combined with High-Touch", indicating a synergy between technological prowess, expert advice and compassionate care.
What Unblok did for them
1. LOGO UPDATION - Added new colour blue, changed logotype, desaturated slightly to make the colours more comfortable to look at.
2. BRAND KIT REDEFINED - Primary, Secondary colour scheme, fonts, usage guides all done by Unblok Creative.
3. SOCIAL MEDIA - Content now follows the brand guidelines and has a stronger visual connect to the Hospital values.
4. FULL WEBSITE REDESIGN - Website was completely redone from scratch to reflect the new brand identity. Asa result, about 500 daily impressions come from Google searches daily.
Unblok was able to bring the GEO ranking of Suman Hospital from #17 to #4 for multi-speciality hospitals.